Are You Creating Your Own Glass Ceiling?

A couple of weeks ago, the president of one of the women’s business associations I belong to shared the results of a recent survey they did.  They found that the vast majority of women business owners in the group made less than $50,000 per year.  Interestingly, the next largest group brought in revenue at $1 million dollars or more.

That is a huge pay gap! And why do so few people fall in the middle?

The #1 reason why women entrepreneurs struggle to make $50,000 or less per year, while other women entrepreneurs bring in 6 and 7 figures is because most women business owners, especially service-based women entrepreneurs, unconsciously place limits on their income.

I call this creating your own “glass ceiling.”  Once this glass ceiling is removed, the sky really is the limit when it comes to your earning potential (and the impact you can make on the world).  That’s why so few people fall in the middle.

There are a hundreds of ways in which your beliefs and actions can limit your income, but the most common one I see affecting women entrepreneurs is their discomfort with asking for money in exchange for their services.

This discomfort with asking for money might show up in your business as:

1)      Undercharging and discounting

2)      Not charging at all

3)      Bartering and trading for services

4)      Over delivering

5)      Avoiding marketing activities

6)      Not making offers in sales conversations

7)      Not asking people to partner with you

8)      And the list goes on…

Women typically struggle with these things because they aren’t fully valuing themselves and what they have to offer.  As women, serving and helping others comes so naturally for us that we take our GIFTS for granted.

In order to increase your net worth, you must first increase your self-worth.

If you recognize yourself in any of this or you want to find out the other ways in which you might be creating your own glass ceiling, I invite you to check out my FREE “Shatter Your Glass Ceiling” Intensive Training Call and Video Series.  Sign up now at

2 Response to “Are You Creating Your Own Glass Ceiling? ”

Mary Ellen Miller
May 25, 2012
5:25 pm

Comment :

So true about self worth Tiffany. As my parents used to tell me if you don’t toot your own horn no one else will! I think the things you have pointed out are very relevant to women in particular and are hurdles we need to overcome. After three years in business I know that I am finally understanding billing and business much better than I did when I started. Thank you for the tips!

Sue Painter
May 26, 2012
12:07 pm

Comment :

One of the things I teach the people I work with is to quit discounting – it’s almost never appreciated, and once you have done it is always expected, too. You make great points!

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